A New Design Concept Store In Melbourne, From Two Likeminded Brands

Despite being an online publication, we’ve always had a soft spot for good old fashioned bricks and mortar retail. Creative, independent retailers give a city so much character, and transform streets and neighbourhoods into buzzing creative communities.

But bricks and mortar is a tough business right now. Even the big players are struggling to reconcile rising rents with the ever decreasing footfalls in major shopping hubs.  So… is there a way to do thing differently?

A new concept store in Melbourne is testing that idea! Furniture and homewares store In Good Company and local fashion brand Banded Together have joined forces, leasing a retail showroom together in Melbourne’s Armadale. By sharing their costs, and amplifying one another’s brands, these two businesses demonstrate the benefits of a new, collaborative approach to retail.

We chatted to one half of the space – Dana Burrows of luxury silkwear brand Banded Together – about

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4 Low-Cost Ideas To Update Your Home This Weekend!

The Shelfie – Kerrie-Ann Jones, Interior Stylist

Do you have an under-used mantlepiece or bookshelves, but you’re not sure how to style them? There are some easy tips you can put into action straight away to create a chic, personalised arrangement of objects. You absolutely don’t need to go out and purchase a bunch of new designer pieces to achieve a great ‘shelfie’ –  the beauty comes from using a mix of collected things that mean something to you, and getting the placement right.

Blank Canvas

Start by removing everything off your bookshelves and start with a blank canvas. It’s a good opportunity to give the shelves a dust off too!

Dig for Treasure

Go through your cupboards, take a walk around the house and see what hidden treasures you have that might look great to display on your shelves. You might uncover goodies you forgot about or sentimental items

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